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We’re a multi-disciplinary team that builds brand experiences, identities and campaigns for clients with meaningful purpose. Everything we make is made with love. We care about what we do, who we do it for and each other.

Mama Knows How to Raise a Brand

We build experiences and identities for brands with meaningful purpose

Why Mama

We create experiences for our clients rooted in strategy. Our goal is to make brands as relevant, visceral, positive and profitable as possible. We do this by forging real and lasting relationships between brand and consumer.

1  —

Collaboration

We don’t enjoy dancing by ourselves. We work best with clients that we can work with together. We will involve you and work with you to find solutions. We bring fresh ideas and perspective, but no one knows your business like you do, and we respect that.

2  —

Playing jazz

The more differently we think, the more effective we can be. We’ll make sure a talented and diverse team is on your job. We’ll bring together different skillsets and mindsets to make sure the solution sings for your brand in a way that feels good and does good.

3 —

Unlocking brand purpose

Authenticity is the key. Every brand has a purpose. We’ll help you unlock and live yours. The best work we make is work that has meaning.

4 —

Relationships

We have meaningful relationships with our clients because we work with their big picture in mind – we’re not in it for quick fixes. We respect and care for our clients and our people. We value our relationships greatly because it always results in better, more meaningful work.

Mama is an incredible agency. The creative work they have done is among some of the deepest, most relevant and inspiring work I have seen for a long time. They understand the essence of the opportunity and execute magnificently. I dine out on some of their creative! I have no hesitation in providing a top recommendation!

Robbie Brozin

Founder, Nandos

It’s not often that a creative agency is able to pick up the intricacies of a brief and deliver a near-perfect execution on the first round. Simply put, Mama knows how to hit a home run! We loved the work they did for us and they were a pleasure to work with.

Liron Smadja

Global marketing director, Fiverr

In my career, I have had the opportunity to discover many new young talents that have gone on to do great things. I count Mama among some of my best discoveries. From day one, I realised that they had a unique understanding of design and how it relates to the essential aspects of fashion.

Lucilla Booysen

CEO, SA Fashion Week

Mama has really understood the essence of our business and communication objectives – criticising and expressing them with excellence.

Daniel Ginsberg

Chief Operating Officer, VAT IT

The many years of working so closely with Laurence Horwitz and Mama Creative have allowed me to appreciate first-hand their rich talent, total dedication and integrity, creative genius, conceptual depth, strategic clarity and innovative thinking. They are wonderful partners and friends to work with.

Chief Rabbi Dr Warren Goldstein

Chief Rabbi of South Africa

We brought the team on to drive downloads on our new alumni app. Together, we smashed not only our own targets, but picked up an award in London for the fastest growing app globally.

Samantha Castle

Head of Alumni Relations, University of Pretoria

Come to Mama if you need:

Care and craft

Your brand needs some love.

A purpose

Your brand needs to discover, remember or sing its reason for being.

An identity 

Your brand is trying to find its voice.

Strategy and planning

You’re looking for some thinking partners at any stage of your brand journey.

A following

You’re looking to break through with the right message to the right people at the right time.

Branding

Brand strategy

Brand development and building

Design

Illustration

Graphic

Packaging

Film

Production

Animation

Explainer videos

Editing

Activations

Events, conferences and exhibitions

Set design and styling

Creative campaigns

Social media

Content development and design

Insights and analytics

UX design

Web and application

Podcasting & sound design

Come to Mama if you need:

Services

Care and craft

Your brand needs some love. 

Strategy and planning

You’re looking for some thinking partners at any stage of your brand journey.

An identity

Your brand is trying to find its voice.

A following

You’re looking to break through with the right message to the right people at the right time.

A purpose

Your brand needs to discover, remember or sing its reason for being.

Our Toolbox

Branding

Brand strategy
Brand development and building

Design

Illustration
Graphic design
UX design
Packaging design

Film

Production
Video editing
Animation
Explainer videos

Activations

Events, conferences and exhibitions
Set design and styling

Social media

Content development and design
Insights and analytics

UX design

Web and application

Podcasting & sound design

GET IN TOUCH

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